Which factor is NOT considered in a Page Quality (PQ) rating?

In the context of Page Quality (PQ) rating, the promotional aspect of the content is not a defining factor in the rating process. PQ ratings primarily focus on quality attributes that reflect the trustworthiness, purpose, and overall quality of the content providing information or expertise.

Factors such as the author's expertise in the subject matter contribute to how reliable the information is perceived to be. A well-regarded author can enhance the credibility of the content, making it more valuable for users seeking trustworthy information.

The website's visual appeal plays a significant role as well; a visually appealing site can positively impact user engagement and overall user experience, leading to a higher quality rating. Similarly, clarity of content is crucial since clear and well-organized information allows users to easily understand and navigate the content, which is essential for both user satisfaction and the effective communication of ideas.

In contrast, while promotional aspects of content can influence how it is perceived by users, they do not directly address the quality of the information itself, which is central to PQ ratings. Therefore, while promotional factors may be relevant in other evaluations, they are not part of the PQ rating assessment.