If ads are mistaken for Main Content (MC), what happens to the page quality rating?

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When advertisements are mistaken for Main Content (MC), it significantly impacts the overall perception of the page quality. The primary concern in web quality assessment is whether the Main Content delivers value and meets user needs effectively. If visitors are led to confuse ads with the main information they seek, it detracts from the user experience, indicating poor layout, design, or content relevance.

Consequently, this confusion can diminish the page's reputability and usefulness, leading evaluators to assess the quality rating as Low or even Lowest. Quality ratings are critical for search engine algorithms as they strive to present the most relevant and valuable content to users. Therefore, if a page is cluttered with ads at the expense of clear and accessible Main Content, it will likely receive a lower rating, emphasizing the importance of user experience and content clarity in quality assessments.

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